Australia Expands Social Media Ban to Reddit and Kick for Under-16s

Australia has announced that popular social media platform Reddit and streaming service Kick will be included in its impending ban on social media access for users under the age of 16. This decision, unveiled by the Minister for Communications, Anika Wells, on November 29, 2023, will take effect on December 10, 2023. Under the new regulations, platforms such as Facebook, Instagram, and TikTok will face significant penalties of up to Aus$49.5 million (approximately US$32 million) if they fail to comply.

Wells emphasized the need for online platforms to utilize their technology to protect children, stating, “Online platforms use technology to target children with chilling control. We are merely asking they use that same technology to keep children safe online.” This initiative aims to ensure that children can enjoy their formative years without the pressures or dangers associated with social media.

The Australian government’s stringent measures are part of a broader discussion on how to safeguard young users as regulators worldwide grapple with the challenges posed by social media. By implementing one of the strictest bans globally, Australia is setting a precedent, though experts express skepticism about the effectiveness of such legislation. Concerns have been raised that the law may ultimately serve as a symbolic gesture rather than a practical solution.

While the ban includes Reddit and Kick, platforms like Roblox, Discord, and WhatsApp will not be restricted at this time. The streaming platform Twitch remains under review, indicating that the list of prohibited services may evolve. Wells noted that the government is open to adjusting the list as needed.

The eSafety Commissioner, Julie Inman Grant, highlighted the importance of age restrictions, acknowledging that they represent a “really potent solution” for mitigating social media-related harm. However, she cautioned that these measures are not a panacea and require more comprehensive strategies.

Social media companies have previously criticized the Australian government’s approach, describing the laws as “vague,” “problematic,” and “rushed.” The government clarified that while companies will not be mandated to verify the ages of all users, they must take “reasonable steps” to detect and deactivate accounts belonging to underage individuals.

As this legislation unfolds, it will be crucial to monitor its impact on both social media companies and the safety of young users in Australia. With a growing emphasis on child protection in the digital space, the effectiveness of Australia’s new regulations may influence similar initiatives worldwide.