Youth Vaping Epidemic Surges Amid Misconceptions About Safety

Vaping has rapidly become a significant public health concern, particularly among young people in Manitoba, Canada. According to Caroline Le Clair, a dietitian with the Interlake-Eastern Regional Health Authority, youth are increasingly turning to vaping as their primary introduction to nicotine. “It’s exploding,” she stated, highlighting a troubling trend where traditional cigarette smoking is declining, but vaping is on the rise.

Research indicates that approximately 69% of youth who vaped in the past month had never smoked a tobacco cigarette. This statistic underscores a critical shift in nicotine consumption among younger generations, with many starting their nicotine journey through vaping rather than traditional methods.

The perception that vaping is a safe alternative to smoking is one of the main challenges facing public health officials. Le Clair explained that the appealing flavors and attractive packaging of vape products often lead users to underestimate their potential health risks. “Many flavoured vapes smell great, so people think, ‘How can this be harmful?’” she remarked. In reality, most vape products contain thousands of chemicals, including numerous toxic substances.

While the long-term effects of vaping are still being studied, immediate impacts are concerning. Nicotine is known to affect memory, concentration, and mood, particularly in adolescents whose brains are still developing. Le Clair noted, “Kids can become dependent on nicotine at much lower levels than adults. We’re seeing addiction start earlier and faster.”

Specific flavored additives also present unique health risks. For instance, vanilla scents may irritate lung tissue, while fruit flavors can inflame airways. Menthol, when inhaled in high doses, can potentially damage the liver. “We just don’t fully know yet what years of this exposure will look like,” Le Clair warned, emphasizing that the early signs are not promising.

The growing concern over youth vaping has prompted responses from educators, parents, and sports organizations across the Interlake region. Le Clair reported a surge in inquiries from schools and community leaders who are alarmed at the prevalence of vaping among young people. “The marketing really targets youth,” she explained, pointing out that many devices are designed to resemble candy or common school supplies, making them less conspicuous.

To address this issue, Le Clair is part of the region’s Tobacco, Vaping, and Cannabis Committee, which aims to raise awareness and develop prevention strategies. Recognizing the importance of early intervention, the committee is focusing on reaching students before they enter high school. “By the time students reach high school, that peer pressure is already there,” she explained. “So we’re working to reach kids in Grade 6, before it starts.”

One notable initiative is the Interlake-Eastern RHA’s Anti-Vaping Poster Competition, running from November 1, 2025, to January 30, 2026. This contest invites Grade 6 students to create posters that highlight the risks associated with vaping and promote a vape-free lifestyle. Le Clair noted the impact of youth involvement, stating, “It’s incredible to see how powerful kids’ voices can be. When they’re part of the message, it resonates with their peers in a way adults can’t replicate.”

Last year, the competition attracted nearly 100 entries from schools across the Interlake. Winning students and classrooms received prizes and funding for health promotion projects. “It’s exciting,” said Le Clair. “They’re learning, creating, and leading change — that’s how prevention really begins.”

For additional information or to submit an entry for the competition, interested parties can contact Caroline Le Clair via email at [email protected]. As the youth vaping epidemic continues to escalate, community-driven initiatives like this are essential for fostering awareness and encouraging healthier choices among the younger population.